Get in on the latest trends and best practices for tapping the power of community to grow your brand. You’ll learn about the importance of creating impactful experiences for your audience and what it actually takes to guide them through the journey of follower ➡️ community member. *SPOILER* it’s a marathon, not a sprint.

Be sure to sign up for this exclusive SMS thread to get the tea on our go-to creator/culture resources after the IG Live!

ABOUT THE HOSTS

Sophie Beren is the Founder and CEO of The Conversationalist, a non-partisan educational platform empowering the next generation to break out of their echo chambers, have difficult conversations, and unify together.

Kim Johnson is the Head of Community at Geneva where she helps creators, brands, and organizations build their communities from the ground up. Before joining the team at Geneva she spent five years building and leading community at Glossier.  

Tori Lazar is the Head of Community & Partnerships at Norby where she helps creators, small business owners, and brands build community and unlock growth opportunities. Previously, she owned a marketing agency that specialized in developing community-centered growth strategies for clients like GoDaddy, Brand Assembly, Ettitude, Back Beat Co., Nude Barre, Kitty & Vibe, Allbodies, Cyber Collective, Lani Halliday, Woldy Reyes, Jess Catorc, and more!

ABOUT THE COMPANIES

Norby is a community success and marketing platform that arms creators, small business owners, and brands with the tools and know-how they need to activate their community and grow their business.

Geneva is an all-in-one group chat app for communities, clubs, and social groups. It’s more organized than GroupMe, more private than Facebook, and more fun than Slack.

The Conversationalist is a non partisan educational platform empowering Gen Z to break out of their echo chambers, have difficult conversations, and unify together.